CREED Adds New Celebrity Clients and 5 New Scents from Robert Piguet
February 22, 2012

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Robert Piguet Announces the Nouvelle Collection

5 New Fragrances will be Available in June!

Robert Piguet Parfums, creator of the world famous Fracas, embarks on an exciting new journey. The makers of the scent that fragrance lovers call “My Fracas” or the “Ultimate Love Potion”  and that legendary singer Frank Sinatra insisted was the ONLY perfume he let his ladies wear, introduces Nouvelle Collection - Five, extraordinary scents made with the most precious ingredients available. 

In collaboration with Master Perfumer Aurelien Guichard, Robert Piguet Parfums Nouvelle Collection is a passion play for the globetrotting fragrance aficionado.  From the corners of the souks of Marrakech with Casbah, to the heart of a balsam forest with Bois Noir, each of the five Nouvelle Collection conjures vivid images and visceral reactions in their wearers. Like the moving sounds of a symphonic masterpiece, Notes romances and inspires. The seductive Mademoiselle Piguet is a glamorous jaunt on the most coveted red carpet. Oud, the scent that completes the new family, is a jewel from the sands of the middle East.  

As exceptional as its fragrances, Nouvelle Collection with be introduced in a unique way in each market. Only one fragrance retailer in a country will have the honor of featuring all five fragrances from the Nouvelle Collection.  All other Robert Piguet Parfum retailers will choose one of the five that best represents their key customer.  In order to experience all five scents, fragrance lovers will need to search out the Parfum and experience they desire.

Robert Piguet Parfums Nouvelle Collection will debut at the most notable Parfum exhibition, Esxence in Milan, Italy.  From March 29 thru April 2, only the finest fragrances will be displayed by their passionate distributors, creators and brand owners.
A world-class exhibition with world-class fragrances presenting the next generation of legendary parfum.


Elton John and Adele Join Client List
The House of CREED is no stranger to celebrity clientele, having already amassed famous fans from Sharon Stone to Kevin Costner. Now, they can add 2 more to their growing list.

Grammy Award-Winning Superstar Adele was recently spotted purchasing a bottle of CREED Original Santal at Saks Fifth Avenue in Boca Raton, FL. Original Santal is a rich Woody-Oriental fragrance made with heartwood essence of royal sandalwood trees from Mysore, India and other pure ingredients revered for their capacity to soothe.

At Neiman Marcus in Las Vegas, NV, Sir Elton John dispatched a personal representative to the CREED counter, who later walked away with 12 bottles from CREED's Royal Exclusives Collection including Spice and Wood, Sublime Vanille, and Original Cologne.